Jonathan joined Hustlers University in college and now says “we make more than 10k per month”: a Marketing case study

Transcribed on 31 October 2026 from the interview audio with Whisper speech recognition (run locally): a first pass on 25 October, then two more full passes with the medium and small models; punctuation fixed, fillers and false starts dropped, nothing added. Where the readings differ, the wording two of the three agree on is used; “And how many months now?” (1:01) is the interviewer in two readings. The video is edited: the answer at 1:10 follows no question on screen (it answers how the material compares with the internet), and “as I said earlier” (3:49) refers to something not in this cut. “Tate” (1:59) is as Jonathan says it, with no first name. Speaker labels are ours. The interviewer is from The Real World, not a Tate. The $50 mentioned was the price at the time; today it is $99 a month on the official checkout.

0:00 Interviewer: How did you discover The Real World? What did you get into? And how has that been financially?

0:07 Jonathan: I discovered it, I guess, was like, well, back in the day, it was called Hustlers University. So I joined about maybe about a year and a half ago. And then I eventually got to the marketing section that they're teaching. And I just started, like, I was like, wow, there was a lot of information here. Like, this is just insane, you know. And mind you, at this time, I'm going through a bachelor's degree, a master's degree, like, you know, I'm still in college, so I'm exposed to quite a lot of information. And then I was like, the amount of information in this place is just insane. You know, I was just learning so much. I was like, even if I don't make any money, just for the fact that I'm learning so much, I'm like, I'll be fine. Like, at least something I can use from here, you know.

0:47 Interviewer: Okay, so in terms of financial income now, how much can you reveal that you're making?

0:55 Jonathan: I can say that we make more than 10k per month consistently. Yeah, I can say that.

1:01 Interviewer: And how many months now?

1:08 Jonathan: Five or six minimum, I'd say.

1:10 Jonathan: Yeah, on the internet, if you Google things and you look things up on YouTube, they're going to be like two, three months old. So what's promoted by the algorithm is going to be already two, three months old. You're going to have a hard time. You have to, like, click a filter to search for something that is going to be good. Then you have to look through, like, a bunch of videos, and then you're like, okay, and that's my solution. Whereas in The Real World, do you remember the minute, like, ChatGPT came out? Boom, the next day, almost the next day, they started using ChatGPT, already telling you how to use it, how to make money using it. I remember Midjourney came out as well. Or what is it? DALL-E, isn't it? The one that generates the images. And instantly in the marketing campus, the very next day, they're like, boom, use it like this. This is the input. There was a whole tutorial already done. Boom. Like, you can't... Do you know when Tate says, like, speed? And he's like, you know, you got to go fast, you got to go speed. Like, they literally live that. Like, it's insane. Like, it's just like, boom, the newest thing comes out, they're there. And then you're already utilizing it, whereas your competition is still watching the three month video, or a three month old video, you know. So you're just already ahead of the pack. Like, you just get the information firsthand, before everybody else, before Twitter, before anything. And it's already, like, prepared to you nicely, so you don't have to, like, sieve through a bunch of academic papers or anything like that, you know. So that's what I find is the difference.

2:35 Interviewer: And why do you think they provide all of this value for $50?

2:39 Jonathan: Maybe they do just... I think they believe in it. The honest answer, I think they believe in it so much that they know that it will scale. That's my honest answer. I think they just know that it's such a good product, that there's nothing else out there, that people are going to be just basically so inclined to buy it that they can offer it at such a low price. And it's going to be like, they're going to get so many people signing up and staying on. You know, I think that's the honest truth. Yeah, I mean, I haven't found anything that is at all similar to The Real World.

3:10 Interviewer: For people who are still unsure about joining The Real World, maybe they're thinking it's a scam for $50, what advice would you have for them?

3:20 Jonathan: I would just be like, I would ask them honestly, I would be like, do you like not being able to pay if your parents got into an accident? Do you enjoy that? If that's what you enjoy, then it's definitely not for you. But if you want to make money, if you want to have financial stability, if you want to learn from the best, be surrounded by the best, be surrounded by positive people that will change your life every single day, then you'd want to put in like $50. You'd want to put in a lot more, to be honest with you, but it's 50 bucks. It's very little money. Like, you have to, as I said earlier, you have to invest in yourself. But then I will also say, like, listen, if you don't want it, I'll take it. Like, if you don't want the money, if you don't want to make, if you don't want to become rich and all that, that's fine. Listen, we'll take it. It's fine, someone else will, you know what I mean? Because there's a lot of winners, and the winners like to win. But if you're not a winner, if you don't like winning, then of course it's not suited for you. If you don't have $50 to put in to get the education, just even to see, like, this absolute, like, magnificent tool that is presented and built by over 110 people that work daily, like 16 hours a day, to make this tool as perfect as possible for you to be able to make money... like, if you don't want to put in $50 for that, well, you got big problems, is what I would say.

4:37 Jonathan: What else? Like, what else can you possibly do? Besides The Real World, you're stuck with what? You've got YouTube videos and you've got university. University, max, will make you... your first starting job, maximum, will pay 35 grand, 40K before taxes, depending where you live. Like, in the Western world, 40, 45K. There isn't much more that you'll make realistically. Like, people will tell you, oh, you'll be on 100 grand. You won't. That's completely untrue. And then the other, what's the option? I said university, and then you've got YouTube videos to learn from. You know, like, they're already behind. The money's already been made. So basically all you've got left is, like, get into some place that can teach you about money, that can teach you how to make money. And that's what I would do.