Ronan went from fixing dishwashers for 2K a month to 8K a month: a Strategic Marketing case study

Transcribed on 30 October 2026 from the interview audio with Whisper speech recognition (run locally): a first pass on 26 October, then two more full passes with the medium and small models; punctuation fixed, fillers dropped, nothing added; “[unclear]” marks words the passes don’t agree on. The interviewer is Tristan Tate, on camera throughout; “my brother” and “your brother” refer to Andrew Tate. At 0:58 two readings hear “toxic masculinity” and the third can’t make it out. Speaker labels are ours; who says the last line is unclear. The $50 mentioned was the price at the time; today it is $99 a month on the official checkout.

0:00 Tristan Tate: So, Ronan, tell us a little bit about who you are. Age, where you're from, what your background is, what your education is. Don't be ashamed to say none, because I have no education either.

0:12 Ronan: Yeah, so I'm 22. I'm from Canada. So, unironically, it's not freezing cold up here, and I don't ride a moose. I actually ride a polar bear into battle.

0:24 Tristan Tate: Oh, very cool.

0:25 Ronan: Yeah. I do have a high school education, but that's about it. I never went to college.

0:30 Tristan Tate: Yeah, same as me, same as me, and look where I am. You're 22 years of age. The good news is I was flat broke until I was almost 24. So if you're making any money now, you have a head start on me, which is great. So how did you find, I guess, me or my brother or The Real World? How did you first come across us?

0:49 Ronan: I was actually first watching Fresh and Fit.

0:53 Tristan Tate: Oh, okay, yeah.

0:54 Ronan: I found you guys through their first podcast with your brother. Man, that was the king of toxic masculinity. So that one was super eye-opening. And a few months later, I saw the HU, it was originally Hustler's University 1.0 or 2.0, in Discord. I decided, okay, yeah, sure, I'll just join up. And so that's kind of the story behind joining The Real World.

1:19 Tristan Tate: So you decided, like me, not to go to conventional university and educate yourself in the conventional way. What was it about The Real World as an educational platform that caught your interest?

1:34 Ronan: It was very straight to the point, because in university, they have all these subjects. It's like, oh, you got business studies or marketing studies. None of that interested me. But Hustler's University is like, we teach you how to make money online. It's very direct, it's very straightforward. That's part of the appeal for me. And I was pretty disenchanted with university education as I was growing up. My father, I have my father to thank for that. So he's just like, it's bullshit. Just start making money, man.

2:07 Tristan Tate: So how are you making money today? So you've now been in The Real World about a year, I'm guessing, by what you're saying.

2:15 Ronan: Roughly two years.

2:16 Tristan Tate: Roughly two years. So if you were to take your situation three years ago and your situation today, what were you doing when you were 19 for money? How much were you earning? How has that changed?

2:28 Ronan: I was making roughly like two grand a month back then. I was, I mean, I was working an okay job. I was like fixing dishwashers and stuff. You know, I mean, I was meeting rich people at the same time, so that was nice, but I really wanted something that was a little more flexible. So now I'm making around eight grand per month.

2:51 Tristan Tate: Eight grand a month.

2:52 Ronan: Yeah, now it's actually looking to scale a bit higher than that, as a matter of fact. So we'll see. I'm starting up an agency with some fellow Gs I met inside the campus.

3:02 Tristan Tate: Nice. I guess that brings me on to my next question. What do you think about the culture of The Real World? Because I've read many attack hit pieces saying that The Real World is a toxic culture that encourages men to be their absolute worst version of themselves. You've made some friends inside. How much can you talk about the culture inside and the other people?

3:25 Ronan: It's actually a lot more supportive than most people give it credit for. And while I say this as a young man, I appreciate the tough love that I get from my fellow brothers inside.

3:38 Tristan Tate: What would you say to people who think The Real World is a scam? I've heard that conspiracy theory thrown out a lot.

3:47 Ronan: I'd say they'd have to see the overwhelming success. Like, there's got to be hundreds of testimonials on the internet by now. Thousands, almost. It's ridiculous how much success the students have seen inside. Like, we have dedicated channels to just show student wins inside. So it's absolutely ridiculous. They'd have to test it for themselves. It's $50, so I don't see why, like, there's really nothing to lose. At least, you know, in my mind.

4:17 Tristan Tate: Yeah, no, I agree. I would agree with you. Last question. A 22-year-old, your age, hasn't gone to university, same circumstances as you, is thinking about joining The Real World. What would you say to them?

4:31 Ronan: I'd say join immediately. I mean, it's no questions asked. I mean, you don't really have anything to lose. You have nothing. You're 22, you have basically zero money. Maybe you have like $50 left. The best investment you can make in yourself is to just join and start working on your fitness, start developing the skills necessary to make money.

4:52 Tristan Tate: All right, Ronan, thank you very much for your time.

4:54 Ronan: Speak soon, bro. Thank you very much.

Transcribed on 30 October 2026 from the video’s audio with Whisper speech recognition (run locally): a first pass on 26 October, then two more full passes with the medium and small models; punctuation fixed, fillers dropped, nothing added; “[unclear]” marks words the passes don’t agree on. The name in the first question, probably Ronan’s agency, is heard differently in every reading (“Aerofin”, “Erefin”) and is marked [unclear], as are two short phrases at 0:37 and 0:46. Speaker labels are ours. The interviewer is from The Real World, not a Tate. The Real World’s caption for it read “Ronan, 21” and “New revenue: $7k+/month”.

0:00 Interviewer: All right. So in those five months, how has [unclear] progressed for you? What significant things stand out?

0:08 Ronan: Our first interview, I was doing like 5K, just under. Now I'm doing around 7K. I mean, there's something out there, there's like a something of a commission deal, like a revenue share thing. But, you know, that's more of an NDA, so I can't really talk about that.

0:29 Interviewer: So 7K confirmed, and then an unconfirmed amount, which will not disclose.

0:36 Ronan: Yeah.

0:37 Interviewer: Got it. [unclear]. But I mean, 7K a month is something a lot of people dream of. So congratulations, Ronan.

0:46 Ronan: Thank you. [unclear] definitely doing well.

0:50 Interviewer: How is copywriting progressing for you, then? Is it something you plan on continuing to do? How are you planning on scaling even further?

0:58 Ronan: Well, it's kind of progressed beyond copywriting, of course. And now it's more so, there's like digital marketing as well. So mainly I'm more of a strategic partner, I guess you could say, in the businesses that I work with. So really, I mean, they come to me, they're just like, hey, how should I strategize this launch of my Amazon store, let's say. And, you know, from there, I just kind of play the chessboard and I make all the chess moves, and like, yeah, you should do, you know, X, Y and Z, and then this will optimize how many people see your store and, you know, your social media posts and stuff like that. So that's sort of my role in the business. It's way beyond copy now, because before I was just writing words. And now it's like, yeah, you should do X, Y and Z because of, you know, one, two and three reasons.

1:59 Interviewer: Interesting. Okay. So where did you learn the other skill sets as well, outside of copywriting?

2:07 Ronan: I learned that actually in the copywriting campus. So, because, like, I've talked about the professor, Andrew, the professor in the copywriting campus, and he teaches way more than just copywriting itself. He actually teaches how to become that, like, strategic partner in a person's business. So it goes far beyond words, and it goes into digital marketing as a whole, and strategizing. And there's a lot of push-ups too. Got to do a lot of push-ups, of course. But yeah, I mean, some of that stuff I also learned from Arno. Arno, he's the Business Mastery professor. He's the man. He's one of the best professors. I can't say he's the best. Well, actually, no, I have to say he's the best, because otherwise he'll hunt me down. He's that kind of guy.

3:16 Interviewer: So for people who are thinking about joining, but are maybe unsure whether or not it's a scam for the $50, what advice would you have to them?

3:30 Ronan: Look, if you think it's a scam after they've got a dedicated wins channel, I don't know how anyone could still think it's a scam, when you have all these students continually renewing their subscriptions. If you still think it's a scam, you know what? It's not for you. Don't get it. But if you're willing to make a way better, like, it's $50, super cheap investment. Even then, if you're willing to take that leap of faith, if you're willing to handle the stress that comes with owning your own business, making your own money that's not tied to a job, if you're willing to not be a brokie for the rest of your life, if you actually want to make something of yourself, if you want to retire your mom or your father or whoever else, or if you just want a better life for you and your kids, the best investment you can make is The Real World, and consequently, yourself. Take that $50, invest it in yourself. Learn how to run a profitable business inside of The Real World. That's the best advice I could offer anyone.